Art + Design Studio 🇨🇦
As part of the launch of JD Sports’ flagship store in Vancouver in collaboration with Nike Canada, a series of eight custom Nike designs were developed. Each design was inspired by themes specific to Vancouver and produced as vinyls and patches. These elements were made available for customers to customize apparel items such as t-shirts, hoodies, and tote bags during the in-store activation event.
The project also included engagement with local youth through on-site interactions with community groups, including a high school basketball team, as part of the event’s community outreach initiative.