
Starbucks by Nespresso for Vertuo
ROUGH CONCEPT PENCIL SKETCHES
The following are rough concept sketches of the mural in chronological order. Top being the latest round of work. Hope you enjoy the work!

Always on my mind.
Concept 1
That top of mind feeling when you have an Nespresso Vertuo at home.
Things to note:
• Capsule on it’s side acting like a clock
• Clock is at a stand still (time is irrelevant)
• Steam are the streamers inspired by the siren logo
• Stars are inspired from the siren logo

Top of Mind timelapse process video.
Top of Mind timelapse process video.

Euphoric
Concept 2
That feeling when you take that first sip.

Portals
Concept 3
Entering a state of euphoria when have Nespresso Vertuo at home.

Portal creative process sketch video
Portal creative process sketch video


Euphoria Rough pencil
Refined pencil work.
Title: Euphoria
Concept: This visual concept embraces the feeling of euphoria when one sips their Nespresso coffee in the morning. The uplifting sensation through that first sip of coffee in the morning.


Rough concept sketch of Euphoria
Rough pencil sketch

Earlier rough pencil sketch of Euphoria


Title: Morning Spark
Concept: This art piece titled Morning Spark is visualizing the spark we all get from sipping a Starbucks Nespresso for Vertuo. The anticipation to kick off the day at home is sparked when one hits the start button on their Nespresso Machine.
That first sip feels like every component in your body is coming together to give you that spark of life.
We explore the symphony of visuals that give you that glorious morning vibe.

30 second creative sketching process video

Rough mock up













